My Next Chapter
Leveraging my corporate background leading marketing for brands like Oracle, PayPal, and Yahoo! to help nonprofits and animal rescues, in the Reno area and beyond, save more lives.
Tessa's Legacy

A Tribute to Contessa Princessa
On Saturday, February 29, 2020, was the first time I met her.
She was weak, broken, and completely uninterested in food or water.
I was afraid if I left her at the shelter, she would die alone.
I called Brad, told him her situation, and he said, "Bring her home."
If she survived the weekend, she would go to a rescue that would know how to care for her.
Then the COVID lockdown happened, panic struck, and we decided to keep her.
She began to get stronger and thrive with kindness, love, and TLC.
She stole our hearts, and she quickly decided to adopt her special person—me.
She was literally a hot mess from her head to her tail.
However, after multiple surgeries, sleepless nights on the floor, and a variety of meds, she began to prevail.
She was spayed, left with two teeth, beat mammary cancer, and her heart murmur diminished.
All involved, including her vets, cardiologists, surgeons, and especially her parents, were astonished.
Thanks to the support of Underdog Rescue, her many 'aunts', and supporters,
She was given the chance to enjoy life to the fullest.
Every day was a blessing, every hour entertaining.
Her scamper was beyond precious, and her love was the greatest.
Tonight, we are overwhelmingly sad to say goodbye to our dear Contessa Princessa.
We are forever grateful for every second of every minute of the 2 years, 2 months, and 18 days you blessed our lives, Tessa.
My Story
My pups make me a more compassionate human every day. They inspired a deep commitment to animal advocacy, especially for the "hard to place" dogs—the seniors, the special needs pups, and the often-overlooked breeds who just need a champion and a chance.
For over seven years, I partnered with the Humane Society of the North Bay in Vallejo, CA. I used my marketing expertise to drive fundraising and awareness, serving as a volunteer, a board member, and an advisory board member. Even after relocating to the Reno area six years ago, I proudly continued my advocacy work for them remotely.
My background is rooted in over 25 years of leading high-impact marketing programs for global tech leaders like PayPal, Oracle, and Yahoo!. Now that I am fully retired and permanently settled in Reno, I am looking to channel that corporate-level experience into local, hands-on animal welfare initiatives.
My Pivot
Animal Advocacy & Impact
Using my marketing expertise to give a voice to overlooked, senior, and special-needs shelter dogs. Discover my 7+ years of hands-on board and fundraising experience.
Pro-Bono Services
From editorial copy reviews and campaign design to leadership coaching and workflow optimization. See the menu of free strategic support I offer to local rescues.
Corporate Legacy
Supported by a 25-year foundation leading global brand awareness and thought leadership for technology giants like PayPal, Oracle, and Yahoo!.
My Superpowers
Translating Complexity into Clarity
I spent over 25 years leading high-stakes marketing for Oracle, Yahoo!, and PayPal. My superpower is taking chaotic, fast-moving concepts and refining them into clear, emotionally resonant messaging that inspires donors and drives action.
Safeguarding Brand & Message Integrity
Operating in high-visibility corporate environments taught me the critical importance of brand protection. I bring that same rigorous discipline to rescues, ensuring your messaging, public relations, and community presence remain unified, professional, and beyond reproach.
Coaching & Strategic Leadership
I excel at aligning marketing programs directly with organizational goals while mentoring and uplifting the teams behind them. Whether stepping into a boardroom, advising leadership, or coaching a green marketing manager, I bring solutions-focused "air cover" that builds confidence and results.

My OGs: The Dynamic Duo
Brownie and Rocco are the original pups who forever changed my life. They opened my heart, taught me the meaning of unconditional love, and awakened in me a deeper level of humanity that I didn't know was possible.
Thank you
for stopping by
& supporting
my next chapter.
